Privacy Policy
This policy expresses, in detail, how your personal data and the information you provide to Alejandro Ramón Pérez Pérez are treated, in order to protect your privacy in accordance with the provisions of Regulation (EU) 2016/679, General Data Protection – hereinafter, RGPD – and Organic Law 3/2018, of December 5, on the Protection of Personal Data and guarantee of digital rights – hereinafter, LOPD-GDD-.
1. ACCEPTANCE AND CONSENT
By accepting this Privacy Policy, you give your express, informed, free and unequivocal consent so that the Data you provide, and on which the security, technical and organizational measures provided for in current regulations are applied, are processed by Alejandro Ramón Pérez Pérez as the data controller.
Likewise, by providing your data through electronic channels, you guarantee that you are over 14 years of age and that the data provided is true, accurate, complete and updated. For these purposes, you confirm that you are responsible for the veracity of the data communicated and that you will keep said information conveniently updated so that it responds to your real situation, making you responsible for any false and inaccurate data that you may provide, as well as for any direct or indirect damages that may arise.
2. WHO IS RESPONSIBLE FOR THE PROCESSING OF YOUR DATA?
Owner: Alejandro Ramón Pérez Pérez,
Trade name: ALEJANDRO PÉREZ PÉREZ
NIF: 71459626Y
Address: Calle Santa Adela, 17 – 28033 Madrid (Madrid) SPAIN
Email: info@alejandroperezperez.com
Website: alejandroperezperez.com
3. GENERAL PRINCIPLES APPLICABLE TO THE PROCESSING OF PERSONAL DATA
Alejandro Ramón Pérez Pérez will process the personal data of clients and users in accordance with the principles established by the European Data Protection Regulation, which are explained below:
• Principle of “legality, transparency and loyalty”, which consists of the data being processed in a lawful, fair and transparent manner for the interested party.
• Principle of “purpose” which implies that the data will be processed for one or more specific, explicit and legitimate purposes, which are indicated in point 6 of this Policy.
• Principle of “data minimization”, which means that ALEJANDRO PÉREZ PÉREZ will only process the data that is necessary for each of the specific purposes of the treatment, limiting the conservation period and its accessibility as necessary.
• Principle of “accuracy”, under which ALEJANDRO PÉREZ PÉREZ undertakes to take reasonable measures to ensure that the data is updated, and that it is deleted or modified without delay when it is inaccurate with respect to the purposes for which it is processed.
• Principle of “limitation of the conservation period” to the time that corresponds to fulfill the purposes of each treatment. These deadlines are indicated in point 8 of this Policy. Once these purposes have been achieved, the data will be deleted, blocked or, failing that, anonymized (that is, devoid of any element that allows the interested parties to be identified).
• “Security” principle, which implies the establishment by ALEJANDRO PÉREZ PÉREZ of the necessary technical and organizational measures to guarantee the integrity, availability and confidentiality of the personal data it processes.
• Principle of “active responsibility” or “demonstrated responsibility” that obliges ALEJANDRO PÉREZ PÉREZ, as responsible, to maintain due diligence to protect and guarantee the rights and freedoms of the natural persons whose data is processed.
4. WHAT PERSONAL DATA IS COLLECTED ON THIS WEBSITE?
In accordance with the GDPR and the principles detailed above, only those data that are appropriate, relevant and limited to what is necessary in relation to the purposes for which they are available may be processed, which in turn must be: determined, explicit and legitimate (I will provide you with information about these purposes later).
ALEJANDRO PÉREZ PÉREZ collects and processes the personal data detailed below, the collection of which will depend on the different services requested on this Website:
• Identification data: name and surname.
• Contact information: email and telephone.
• Navigation data: IP address, device type and identification, browser type, domain through which you access the Website, navigation data, activity on the Website. To know clearly and precisely the cookies we use, you can consult the Cookies Policy.
5. HOW IS THIS PERSONAL DATA COLLECTED? CAPTURE SYSTEMS
ALEJANDRO PÉREZ PÉREZ collects your personal information through different forms (contact, appointment and newsletter), but you will always be informed at the time of collection, through information clauses, about the person responsible for the treatment, the purpose and legal basis of the same, the recipients of the data and the retention period of your information, as well as the way in which you can exercise the rights that assist you in terms of data protection.
In any case, in the next sections, reference is made to these elements.
In addition, ALEJANDRO PÉREZ PÉREZ uses social networks to offer content and interact with you. The information collected through the messages and communications you post may contain personal information that is available online and accessible to the public. These social networks have their own privacy policies explaining how they use and share your information, so it is recommended that you consult them before using them, to confirm that you agree with the way your information is collected, processed and shared.
Through this website, ALEJANDRO PÉREZ PÉREZ collects personal information related to your browsing through the use of cookies. To know clearly and precisely the cookies it uses, what their purposes are and how you can configure or disable them, consult the Cookies Policy.
6. FOR WHAT PURPOSES ARE YOUR DATA PROCESSED?
After telling you what data is collected and through what means of capture, the purpose for which said information is used is detailed below.
ALEJANDRO PÉREZ PÉREZ makes different forms available to you, using the information collected in each of them as follows:
• Appointment form, to be able to schedule assessment sessions or meetings for the provision of the contracted services. Your name, surname, telephone number and email will be required.
• Contact form: for questions, suggestions or professional contact. In this case, the name and email address will be used to respond to queries and send the information that the user requires through the website.
• Newsletter subscription form: where the email will be provided, in order to be able to send you the Newsletter and keep you updated on news and offers, exclusive for subscribers.
• Free resources subscription form: where email will also be provided, in order to give you access to the free resource in question and send you commercial information about the products and services of ALEJANDRO PÉREZ PÉREZ through its Newsletter.
7. ON WHAT LEGAL BASIS IS THIS DATA PROCESSED?
ALEJANDRO PÉREZ PÉREZ processes your personal data with the following legal bases:
• The application of pre-contractual measures, to respond to your request for information or send commercial information that refers to services similar to those that were contracted.
• The user’s consent in relation to the sending of commercial communications; either via email or cookies.
• The legitimate interest of the data controller to be able to offer the customer service requested by the data controller, and to protect the users of the alejandroperezperez.com website from abuse and fraud in the use of my products and/or services.
8. HOW LONG IS THE DATA KEPT?
ALEJANDRO PÉREZ PÉREZ will only keep your information for the period of time necessary to fulfill the purpose for which it was collected, comply with the legal obligations imposed on it and address any possible responsibilities that may arise from compliance with the purpose for which the data was collected.
Specifically, the following deadlines are established depending on the type of data in question:
• Contact data: the data will be kept in any case for the duration of the established commercial relationship and, once concluded, for two years, and will be deleted after said period if a contractual relationship has not been formalized or at the time you request it.
• Subscriber data: From when the user subscribes until they unsubscribe.
9. WHAT ARE YOUR RIGHTS REGARDING THE USE OF YOUR DATA? HOW CAN YOU EXERCISE THEM?
The Law grants you a series of rights as the owner of the personal data processed by ALEJANDRO PÉREZ PÉREZ, which are the following:
• Right of access to your personal data.
• Right to request rectification of inaccurate data.
• Right to request deletion when, among other reasons, the data is no longer necessary for the purposes for which it was collected.
• Right to request the limitation of the processing of your data, in which case ALEJANDRO PÉREZ PÉREZ will only keep them for the exercise or defense of claims.
• Right to object to the processing of your data.
• Right to request the portability of your personal data to another controller when technically possible.
• Right not to be subject to automated individual decisions.
You also have the option to unsubscribe from any of the subscription services provided by ALEJANDRO PÉREZ PÉREZ.
These rights are characterized by the following:
• Its exercise is free of charge, unless the requests are manifestly unfounded or excessive (e.g., repetitive), in which case ALEJANDRO PÉREZ PÉREZ could charge a fee proportional to the administrative costs borne or refuse to act.
• You can exercise your rights directly or through your legal or voluntary representative.
• ALEJANDRO PÉREZ PÉREZ must respond to your request within one month, although, if the complexity and number of requests are taken into account, the deadline can be extended by another two months.
• This party has the obligation to inform you about the means to exercise these rights, which must be accessible and without being able to deny you the exercise of the right for the sole reason of choosing another means. If the request is submitted by electronic means, the information will be provided by these means when possible, unless you ask me to do otherwise.
• If ALEJANDRO PÉREZ PÉREZ does not process the request, he will inform you, within one month at the latest, of the reasons for the lack of action and the possibility of complaining to a Control Authority.
In order to facilitate its exercise, below is the link to the website of the Spanish Data Protection Agency where you can find additional information, as well as links to the application form for each of the rights: https://www.aepd.es/es/derechos-y-deberes/conoce-tus-derechos
Likewise, the consent given, both for the treatment and for the transfer of the data of the interested parties, is revocable at any time, by communicating it to ALEJANDRO PÉREZ PÉREZ in the terms established in this section. This revocation will in no case be retroactive.
To exercise your rights, ALEJANDRO PÉREZ PÉREZ puts the following means at your disposal:
1. By written and signed request addressed to Alejandro Ramón Pérez Pérez, Calle Santa Adela, 17 – 28033 Madrid (Madrid). E-mail: info@alejandroperezperez.com, indicating as Ref. Exercise of LOPD Rights.
2. Sending a scanned and signed form to the email address info@alejandroperezperez.com, indicating in the subject Exercise of LOPD Rights.
In both cases, you must prove your identity by accompanying a copy of your DNI or equivalent document, in order to verify that only the interested party is responded to. If you present your application through a legal representative, you must also provide a document proving the representation.
Likewise, and especially if you consider that you have not obtained full satisfaction in the exercise of your rights, you can file a claim with the national control authority, addressing for these purposes the Spanish Data Protection Agency, C/ Jorge Juan, 6 – 28001 Madrid.
10. TO WHICH RECIPIENTS WILL YOUR DATA BE COMMUNICATED?
In general, ALEJANDRO PÉREZ PÉREZ does not share your personal information, except for those transfers that must be made based on imposed legal obligations. In the case of being transferred to a third party, you will be informed in advance and your consent will be requested.
Although this is not a transfer of data per se, in order to provide you with the requested service, third-party companies, which act as suppliers of ALEJANDRO PÉREZ PÉREZ, may access your information to carry out the service that ALEJANDRO PÉREZ PÉREZ has contracted from them (for example, web development and maintenance company, hosting company, payment processing services, order processing, analysis, management of marketing campaigns, website management, and email distribution and other similar service providers). These managers access your data following the instructions of the person responsible and without being able to use it for a different purpose and maintaining the strictest confidentiality.
Likewise, your personal information will be available to Public Administrations, Judges and Courts, for the attention of possible responsibilities arising from the treatment.
In compliance with the principles of information and transparency, you are informed of the third parties that may access your data as data processors:
• WordPress: CMS platform run by the company Automattic Inc., based in San Francisco, California, USA, and with the designated controller for the processing of personal data for Europe Aut O’Mattic A8C Ireland Ltd., located at Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland. Automattic Inc. adheres to the decision on adequacy for the circulation of EU-US data “Data Privacy Framework” adopted by the European Commission on 07/10/2023. Here you have access to its privacy policy: https://automattic.com/privacy/
• LucusHost S.L.U.: provides web hosting and email server. This company, with CIF B27496918, is domiciled at Mar Cantábrico 23, Entresuelo B, 27004 Lugo (Spain). You can consult its privacy policy at the following link: file:///C:/Users/laura/Downloads/POL%C3%8DTICA%20DE%20PRIVACIDAD%20-%20PROTECCI%C3%93N%20DE%20DATOS.pdf
• Google: Provides cloud storage, video calling and web analytics services. These services are provided by the company Google LLC, based in Mountain View, California, USA, and with a designated controller for the processing of personal data in the European Economic Area and Switzerland Google Ireland Limited, a company established and operating under the laws of Ireland (with registration number: 368047). Google LLC adheres to the adequacy decision for the circulation of EU-US data “Data Privacy Framework” adopted by the European Commission on 07/10/2023. You can consult their privacy policy here https://policies.google.com/privacy?hl=es
• Notion: tool used to store and organize information and projects. This service is provided by the company Notion Labs, Inc., located in the USA (2300 Harrison Street, San Francisco, CA 94110), adhering to the adequacy decision for the circulation of EU-US data “Data Privacy Framework” adopted by the European Commission on 07/10/2023. If you want more information about its privacy policy, you can consult: https://www.notion.so/Privacy-Policy-3468d120cf614d4c9014c09f6adc9091
• Holded: management and CRM software provided by the company HOLDED TECHNOLOGIES, S.L., located at Passeig Joan de Borbó 101, 08039 Barcelona, Spain. You can consult its privacy policy at the following link: https://www.held.com/es/politica-de-privacidadCal.com: tool for scheduling meetings run by the company Cal.com, Inc., located in the United States. You can consult its Privacy Policy at the following link: https://cal.com/es/privacy
• Substack: newsletter tool, whose service is provided by the company Substack Inc., located at 111 Sutter St. 7th Floor San Francisco, CA 94104, United States, which adheres to the decision on adequacy for the circulation of EU-US data “Data Privacy Framework” adopted by the European Commission on 07/10/2023. You can consult their privacy policy at the following link: https://substack.com/privacy
• María Isabel Cantero: offers virtual assistant services and is located at Primera Avenida 44. 30380, La Manga del Mar Menor, with which the appropriate personal data processing contract has been signed.
11. SEGMENTATION AND PROFILE PREPARATION
The registration of personal data provided at the time of subscription to the Newsletter or free challenges, interaction with the website and any other data provided during navigation, including the information provided by cookies in relation to browsing habits, will be used in order to be segmented or categorized in order to apply them to the activity related to the management of general administration, information, analysis of proposals requested by users/clients, statistical study of the services and content used, tastes and preferences, and surveys or forms.
Profiling, through the analysis of your individual automated decisions, consists of the use of your Personal Data to evaluate certain personal aspects, such as the analysis and prediction of your economic situation, personal preferences, interests, behavior, location, movements and attitudes. The logic applied to obtain these profiles is the use of statistical procedures. The consequence of this processing of your data by creating profiles is the sending of personalized communications of interest to you.
The legal basis for the processing of your data for the indicated purposes and the preparation of automated individual decisions by creating profiles, is the consent granted by checking the box “I agree to receive personalized commercial communications” on the subscription forms, or by expressly accepting advertising cookies.
The data used in profiling and shown to advertisers is not data that allows users to be identified, but only the type of audience, their age, country, gender, etc. will be shown in a graph.
12. SOCIAL PLUGINS
At alejandroperezperez.com you have a link to ALEJANDRO PÉREZ PÉREZ’s profile on the social network LinkedIn. If you click on them, you will be redirected to said application, outside of this website, so the privacy policy of said network will be applicable: https://www.linkedin.com/legal/privacy-policy
13. INTERNATIONAL DATA TRANSFERS
This party has contracted services from suppliers located outside the European Economic Area (“Third Countries”). Through this policy, ALEJANDRO PÉREZ PÉREZ declares that it proceeds to carry out (in such cases) the relevant international transfers to be able to carry out the service/functionality that you have requested, safeguarding at all times the security of your data and ensuring that they meet the data protection requirements contained in the RGPD.
These suppliers have signed the corresponding confidentiality and data processing contracts required by regulations for suppliers located in Third Countries, applying the necessary guarantees and safeguards to preserve your privacy. Such guarantees and safeguards consist of adequacy decisions of the European Commission, standard contractual clauses (SSCs) approved by the European Commission or other legal mechanisms permitted by the GDPR.
14. HOW IS YOUR INFORMATION PROTECTED?
ALEJANDRO PÉREZ PÉREZ is committed to protecting your personal information; for which it uses measures, controls and procedures of a physical, organizational and technological nature, reasonably reliable and effective, aimed at preserving the integrity and security of your data and guaranteeing your privacy.
In the case of the contracts that ALEJANDRO PÉREZ PÉREZ signs with suppliers, clauses are included in which they are required to maintain the duty of secrecy with respect to the personal data to which they have had access by virtue of the assignment carried out, as well as to implement the technical and organizational security measures necessary to guarantee the confidentiality, integrity, availability and permanent resilience of the systems and services for processing personal data.
This website includes an SSL certificate. This is a security protocol that ensures that your data travels completely and safely; That is, the transmission of data between a server and the web user, and in feedback is fully encrypted or encrypted.
However, absolute security cannot be guaranteed and there is no security system that is impenetrable, so, in the event of any information being processed and under the control of ALEJANDRO PÉREZ PÉREZ being compromised as a result of a security breach, said person responsible will take the appropriate measures to investigate the incident, notify it to the Control Authority and, where appropriate, to those users who may have been affected so that they can take appropriate measures.
15. CHANGES IN THE PRIVACY POLICY
ALEJANDRO PÉREZ PÉREZ reserves the right to modify this policy to adapt it to legislative or jurisprudential developments, as well as industry practices. In such cases, you will be informed through the website or through other means, so that you can learn about the new privacy conditions introduced.
Last Updated: 03.21.25
